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Photo Courtesy Erin McCardell

Photo Courtesy Erin McCardell


Dressage obsessed?  SHADBELLY is for you! Whether you compete professionally at Grand Prix or are just happy to survive your first Training Level test, you and your horse work hard, so when it's time to show, you want to shine.  

So go ahead and explore the possibilities.  Rethink the styles and colors that look best on you and your horse.  Play around with some simple do-it-yourself projects that can make your off-the-rack show coat really sparkle.  Incorporate some of your riding clothes into your everyday wardrobe and relish the complements. Come on, join the conversation!


Rules?  There aren't many on SHADBELLY!  Seriously, this blog is intended to provide an open forum for ideas.  We're all different and so are our horses, with VERY different opinions about dressage fashion.  But that's what makes this forum fun.  So go ahead and comment.  Tell us what you love and what you "don't love".  The only rule is that posted comments be respectful.  Hurtful, rude, condescending, or off-topic comments will be crushed to obliteration under the heels of our glorious new dark brown Konig boots.

Advertising & Promotions

SHADBELLY is a niche fashion blog for the equestrian sport of dressage. Since launching in January 2014, SHADBELLY has consistently reached new readers every month. We live to connect our readers to great products and companies we believe in!

Here's how we currently work with sponsors:

Advertising: SHADBELLY offers traditional banner advertising with flexible rates starting at $125/month.  Email us at for placement options and pricing.

Sponsored Content: Looking to get your brand featured and promoted across social channels? Talk to us and if we see true for our readers, we’d love to promote you. We might be drafting a blog post this very minute that would be a perfect fit (Pikeur, Animo, Accademia Italiana, DiMacci, Equiline, Kingsland – we’re talking abour YOU!)

Givaways: We love givaways! Let SHADBELLY put together a red-hot giveaway promotion that will knock your Konigs off. 

To request a media kit or just start a conversation, tell us about your company and what you're looking to do in an e-mail to us at, or just send us a message and we’ll set up a call.

We are NOTHING without our readers and sponsors!

Love, Verve & High Scores to All


P.S. The Fine Print

Privacy Policy: It's a complicated, interconnected world we live in!  Please peruse our Privacy Policy if you are interested - or if you're having trouble sleeping and need something to seriously dull the senses.

Sponsored Content and Affiliate Links: SHADBELLY for fun, but blogging is expensive and surprisingly time consuming! Like everyone else, we're walking the line with horses in the budget. So yes, we do accept products in exchange for reviews and yes, we use Affiliate Links, including VigLinks and Amazon Affiliates. We started This means that if you make a purchase using one of these links, SHADBELLY will receive compensation. All of the opinions expressed in SHADBELLY are our own and we welcome the support, and sometimes opposing comments from our readers (assuming they are not disrespectful in nature).

SHADBELLY's Copyright Notice: Hey, we work hard to put this all together, so no, it's not ok to steal it.  If, however, you send us a nice email request we will probably give you everything you desire, we're softies.